As part of the Entrepreneurship Governance, Innovation Promotion, and Talent (EM4FIT) project funded by the European Union (EU), the Institute of Business Administration at the University of Economics and Business, Vietnam National University, Hanoi organized a seminar titled "Factors Promoting and Hindering Sustainable Entrepreneurship and Business" on May 7, 2024. The seminar featured presentations by Associate Professor Dr. Simon Jebsen and Associate Professor Dr. Martin Senderovitz from the University of Southern Denmark, and attracted a large number of faculty members, students, and participants.