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Project title: Strategic planning models: Suggestions for Vietnamese Commercial Banks (KT.09.18)

10/12/2010 08:44

Code number: KT.09.18

Author: MBA. Nguyen Phuong Mai

Implementing institution: University of Economics and Business - Vietnam National University, Hanoi

Duration: 6/2009 - 6/2010

Objectives:

- Introduce and compare various strategic planning models applied in banking industry worldwide to figure out some advantages and disadvantages.

- Analyze the reality of strategic planning in Vietnamese commercial banks to make some suggestions in terms of application of the planning models and other strategic planning issues.

Main contents:

- Literature reviews of strategic planning, introduction to various strategic planning models.

- Analyse of the strategic planning phase in some particular Vietnamese commercial banks to identify major drawbacks.

- Provision of some suggestions on strategic planning in Vietnamese commercial banks.

Results obtained:

- Scientific results: 01 scientific report; 01 article published on scientific magazine.

- Training results: References for Strategic Management course.