Code: KT.08.13
Coordinator: MA. Nguyen Phuong Mai, MA.Nguyen Anh Tuan
Implementing institution: Faculty of Business Administration, University of Economics and Business, VNU.
Duration: From 9/2008 to 6/2009
Objectives:
- Analyzing the reciprocal impact between corporate culture and strategy formulation and implementation of Vietnamese enterprises in a rapidly changing economy
- Giving the enterprises some suggestions of building strategy-oriented corporate culture as well as being consistent with a changing environment of Vietnam.
Main contents:
- Literature reviews of the relationship between corporate culture and business strategy
- Analyzing the fact of the relationship between corporate culture and business strategy of Vietnamese enterprises in the period of economic transition
- Give some suggestions of building strategy-oriented corporate culture for the enterprises
Results obtained:
- Scientific results
- 01 scientific report
- 01 article published on scientific magazine
Training results: References for Corporate-culture and Strategic Management courses